Stanley Black & Decker Saves $1.3M in Sponsorship Value

Having previously relied on end-of-season partner recap reports, Stanley Black & Decker’s sponsorship team turned to Relo Metrics to get real-time visibility into sponsorship performance so they could better collaborate with and leverage partnerships.
Learn how they used Relo Metrics’ analytics platform to streamline and optimize their sponsorship portfolio.

Stanley Black & Decker was able to:

  • Drive more value from existing partnerships
  • Justify and grow their sponsorship budget
  • Simplify, streamline and standardize measurement to ensure alignment of sponsorship performance to strategic business priorities