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The Toronto Arrows Win Sponsorship Dollar
with an Assist from Relo Metrics

The Toronto Arrows partnered with Relo Metrics to be able to show current partners how they are driving value and attract new partners for their upcoming season. Using data from Relo they were able to not only show partners where they exceeded partnership expectations, but uncover new valuable assets as well. 
 
Learn how they worked with Relo Metrics to show the value that they are bringing throughout the season.

The Toronto Arrows were able to:

  • Demonstrate by investing a smaller amount with them than with other teams or leagues, they can generate a stronger return
  • Use benchmarking data to position themselves as a top content creator in Major League Rugby
  • Uncover what social channels were bringing in the most value so their digital team could focus more energy with the right platforms
  • Uncover additional assets that they could pitch to partners

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