WSL X PREMIER LEAGUE
A 2023 report digging into how each club with both Premier League and WSL teams display their men's and women's teams on their websites, and where inequity lies.
WSL X PREMIER LEAGUE - Club Website Visibility Audit
Each WSL team has a men’s counterpart, but not all women’s teams are treated equally |
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Certain teams place a larger emphasis on the build outs and promotion of the Women's teams, with individual pages, ticket sales, and websites |
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Reported-upon statistics are varied and not consistent among teams. There are no clubs who are sharing their women’s team stats on an individual player basis publicly. |
Women’s teams have now the opportunity to capitalise on this surge in excitement, starting from maximising the value that their shirt sponsors receive on social media.